For every book there is life, and life as it comes to the business name "Perazdanne Japan." In fact, a lot of lives, which make up more than 80, including editors, who lived and published a book on one of the most difficult periods in Japan's recent history.
If an earthquake hit Tokyo in the afternoon on March 11 Brian Salsberg busily passed last journal manuscript rethinking on overseas printer. It would not be the last time that a disaster would have stepped in the book Salsberga. Since the news of problems at a nuclear power plant in Fukushima began to develop, and the crisis deepened, Salsberg and his team agreed on a comprehensive review, and the results have paid off. Book, born in the hour of crisis, suddenly became a book, which many readers are looking for answers.
Salsberg, in contrast to the collection of essays that he edited a year ago, has a natural gift for being the center of attention in Japan. Kornelskaga graduate and Harvard Faculty of Juridical Sciences, Salsberg switched transmission with the corporate law practice on the management consulting and & # 39 is leading the Center for Consumer and buying works McKinsey. He also amassed Japanese ideas, some of which he shared the last five years AsianTalks.
AsianTalks: Brian, you are now in the Tokyo office of McKinsey. Tell us how you got there.
BrianI started in the offices of New York and New Jersey, where I did a lot of interesting projects. In New Jersey, I was a pharmaceutical and consumer products. Then I moved to Japan after having been in the company of six or seven years.
And given the number of years that you have worked in of McKinsey, it is safe to assume that you like advice much more than the practice of corporate law?
BrianI do. It takes a lot of time as a lawyer, to really get involved in strategy and decision-making. As a young lawyer called you after taking big decisions to make in effectively writing the main terms of the transaction, the transaction, while in the consultation, even as a young consultant you are working in the middle of the first day.
I'm still in McKinsey, because I love to learn new things, helping individual managers achieve their goals, and I work with a bunch of really smart people is quite diverse, which makes every day fun and exciting.
It was a difficult decision to move to Japan in 2007? How do you feel about the relocation of some & # 39; and?
Brian: Yes, you know, it's funny. Thus, McKinsey really encourages young partners to move away from their home office, because it is true, as the company uses its best practices worldwide.
I have not even thought about it, but after I became a partner in 2006, they always take a new partner somewhere as a holiday, as well as begin to explain some of the things that we need to know how the leaders of this company. . And it happened in the year that was in Bangkok and Cambodia. We just had a second child, but we heard some really compelling speakers talk about the benefits of moving overseas, so it really led to a process of reflection, where to go. We looked at London, Shanghai and Tokyo, and looking at all three, we loved Tokyo, just as a place to live and raise a family & # 39; and. Two months later, we found ourselves here.
As a father, it was to educate children abroad?
BrianIt was a fantastic experience. The biggest act that they had to do – this is in addition to his family & # 39; and. It was difficult even in the age of Skype and FaceTime. But the advantage was quite extraordinary. My daughter five years old, so she grew up literally all my life here, my son is eight, so they do not know anything else, but it was fantastic for a bunch of reasons.
They understand Asia, they know where all the countries they have been in all these countries. I joke with my son – that he was in far more countries than I am, to the time he was eight, it took me 38 years. They were everywhere, and the experience was great. And though they go to an American school, where students are very diverse. When I look at their close friends, it is a bit like the Organization About the & # 39; the United Nations, which was also fine.
Also, learning another language and another culture in the younger age – even if they do not keep it all – it was extremely, and you can even talk about it in their accents. That, as they say in Japanese, much more dear. So it was just a fantastic experience, and one which we will never regret it.
Let's talk about Japan. Say, Japan is different from the rest of Asia?
Brian: From my observation, I absolutely believe that there are differences. We can not say that all Japanese people believe that they are superior to others. However, I think that in all that they do, there is at least a very deep honor.
If you look at the quality of life, gratitude for the fine cuisine, foods, etc., courtesy, cleanliness, respect for elders, nature, everything that you hear about Japan, 100 percent accurate. You see it every day. And as a foreigner here you will benefit from all this.
Secondly, I would not call it xenophobia, but certainly if you look at the position of the Japanese immigration to and let others here – I mean, that Japan remains one of the most homogeneous countries in the world. I think that only 2 per cent of Japan – it's not Japanese. All of this ultimately increases, and in addition, is an island nation that speaks a unique language among people, where no one else is talking. And therefore, when you add up all this, it is not surprising that some of these themes are stored.
It changed the community of emigrants in Tokyo after the earthquake?
BrianAfter March 11, 2011 was a very – and this is confirmed by the facts – a very big issue. A large percentage of people do not come back. It also served as an impetus for people who have been here for quite a long time, and use it as an excuse to finally pick up and & # 39; to go.
And you can see in the school attendance. There was an article about the German school, which is so hard fought, they thought to ask the German government to support.
Foreign clubs and some foreign restaurants were closed. As to where they go, it is a combination of returning to their home country and seek refuge in places such as Hong Kong and Singapore, which with & # 39 are two of the most popular emigration shelters. And you can really see how because of the earthquake in the schools for foreigners in this area has become more difficult.
And what are your plans for the near future?
BrianMy personal situation is difficult – because we love Japan, and probably the only thing we do not like in Japan – it jerks and jolts, which are retained even after a year, which can be very nervous.
Nevertheless, I think it's fair to say that if you look at all the places in Asia, where can live immigrant – from the man who has a rather biased position – I think that Japan would have won the hand, and Singapore, Hong Kong, It must be very close. the latter, but still difficult to get out of here.
If you are visiting the United States from Japan, have you ever felt the contrast between the two countries? For example, did you lack of government & # 39 objects?
BrianAbsolutely on. I use an example – airport system. If you look at Haneda Airport or Hong Kong, Singapore, Beijing's new airport, this world-class airport, the best in class in all areas of airports.
you are arriving later in the American JFK airport in New York or Newark airport in New Jersey, and feel that you are in the third world, in a country that is developing, with the destruction of infrastructure, long lines and horrible customer service.
This is a very strange feeling when you feel this way, and a very strange feeling when you come back and lands in Japan, and you see a half-dozen workers, dressed in his perfect uniform, bowing plane at 6:00 in the morning. and people are smiling, welcoming you courtesy. And you think, "Wow, I'm happy at home.". Very strange feeling for many years.
What is your experience of power in Asia, if we have such envious?
BrianAs for food in Asia, the food experience here was very exciting, and I think that it will make the other a little cuddle, especially if they have not had a chance to try it, but if you're with a bunch of Japanese performers, after a little Sake they assure you that some of the best fish from the & # 39 are the eggs of fish and fish eyes, you are actually somehow convinced to try it. So I had two things here and delicacies. I even had the opportunity to try Fugu, fly when the chef does not cut the desired part is Zab & # 39; e you.
So I would say that you are sure to get there a little adventure relations. But as they say, food in Japan – the best in the world, and of her we will not just talking about Japanese food. In this sense, if you like the food really is no better place than Tokyo.